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How SEO Works

Ready to be Found on the Web?

Do you have a great website, but it’s nowhere to be found on the internet? You’re not alone. There are hundreds of thousands of people with the same problem. You’re in Luck!

AP Designs specializes in Web Presence and can get you the Top Rankings you’ve always wanted. Take a look at our Live Customer Search Engine Rankings. The Results speak for themselves. Hundreds of Customers with Page One Rankings in Google, Yahoo, and Bing. Because of this, Our Customers Love our Service, and so will You.

How Does SEO Work?

Firstly, it is an acronym that stands for Search Engine Optimization. Essentially it is the act of modifying your website to be optimized for specific keywords for which you want to be found. But SEO isn’t just about your website. It includes many things that happen away from your website too.
how search engine optimization works

What affects Search Engine Rankings?

There are more than a hundred factors that affect your Search Engine Rankings. Each Search Engine (i.e. Google, Yahoo, Bing) use different algorithms to establish what factors affect your website’s ranking. These factors are weighted differently for each Search Engine. Here are some of the factors which affect your Search Engine Rankings:

On Page Factors

  • Quality of Content
  • Content Freshness
  • Keywords and Density
  • Keywords in Title Tags
  • Keywords in Header Tags
  • Content “Thinness”
  • Keywords in Meta Descriptions
  • No Plagiarism
  • No Duplicate Content
  • Load Speed
  • Robot .txt file
  • Updated Sitemap
  • Advertisements “above the fold”
  • Good Coding Practices
  • No Keyword Stuffing
  • Bounce Rate
  • Easy to Crawl
  • Keywords in URLs
  • Mobile Responsive
  • No SE Cloaking
  • Keywords in Photo File Names
  • Keywords in Photo alt Tags
  • Keywords in link Title Tags
  • Outbound Links to Relevant Content
  • Non-Flash based site

Off Page Factors

  • Quality of Backlinks
  • Number of Backlinks
  • Keywords in Links
  • Redirects
  • No Spam Links
  • Social Media
  • YouTube Videos
  • Domain Age
  • Author Identity
  • No Pirated Content
  • Social Shares
  • Social Bookmarking
  • Social Favoring +1
  • Quality Advertising
  • Website Traffic
  • Website Reviews
  • Google Webmaster Account
  • Bing Webmaster Account
  • Free Business Listings
  • Check Google Black list

Social Media Effects on SEO

When we say Social Media, we aren’t just talking about Facebook and Twitter. We’re talking about Online Business Directories, Google +, Yahoo Local, Bing Places, Pinterest, Delicious, and many other Social Media sites which are great for SEO. Search Engines like Google are indexing these Social Media sites and paying attention you postings, keywords, links, and bookmarking.

Any SEO Campaign is not complete without Social Media Postings. Unfortunately it is the one element that tends to be ignored the most. Probably due to difficultly and lack of time to keep up with all the different sites. Using Social Media Aggregators cuts down on the time use to post, however now you are posting duplicate content everywhere, which Google Hates.

Sounds like a lot of work, doesn’t it? It is. If you are a business owner that just has enough time in the day to get the bare necessities done, then chances are you will not be posting things to Social Media sites on a daily nor a weekly basis. We understand, and that’s why AP Designs exists. To take the headache of of SEO and Social Media. We do the heavy lifting for you.

AP Design’s Automated SEO Plug-in

AP Design’s SEO Service uses a proprietary Plug-in which works seamlessly with your new or existing website. It was developed to help automate repetitious tasks, be compliant with Google Panda, Penguin, and other future updates.

Watch the video below to learn more, then click the Link to learn more about the amazing Key Features of our SEO Plug-in.

Ready to Get Started? Call Now: (530) 425-6002

Or, Click this link to get started with SEO Services.


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